Connecting your Amazon Seller Central account to Warehance allows you to automatically sync orders, products, and inventory between Amazon and your warehouse. This guide walks you through the connection process step by step.
Step 1:
From the main dashboard, navigate to the Stores section using the sidebar menu.
Step 2:
Click on the Amazon option from the list of available stores. This will take you to the Amazon connection form.
Step 3:
Fill in the required fields on the connection form:
- Store Nickname — Enter a friendly name for your Amazon store (e.g., My Amazon Store). This is how the store will appear throughout Warehance.
- Marketplace Region — Select the Amazon marketplace region where your seller account operates:
- North America (US, Canada, Mexico)
- Europe (UK, Germany, France, Italy, Spain, etc.)
- Asia Pacific (Japan, Australia, Singapore, etc.)
- South America (Brazil)
If you are a 3PL, you will also see a Client dropdown. Select the client this Amazon store belongs to before continuing.
Step 4:
Optionally, set the Don't import orders before date. This allows you to control how far back Warehance imports your Amazon orders.
- By default, this is set to the current date and time, which means only new orders going forward will be imported.
- If you want to import historical orders, adjust this date to an earlier time.
- If you leave it as-is, no past orders will be pulled in.
Step 5:
Click Connect Store. You will be redirected to Amazon Seller Central to authorize Warehance.
Step 6:
On the Amazon Seller Central page:
- Log in to your Amazon Seller account if you are not already signed in.
- Review the permissions Warehance is requesting.
- Click Confirm to authorize the connection.
Step 7:
After confirming on Amazon, you will be automatically redirected back to Warehance. The connection will be finalized and your new Amazon store will appear on your Stores page.
If you see an error after being redirected back, the authorization may have timed out. Simply go back to Stores, click Amazon again, and repeat the process.
Re-authenticating Your Amazon Store
If your Amazon connection expires or is revoked, you may need to re-authenticate.
Step 1:
Navigate to the affected Amazon store from the Stores page.
Step 2:
You will see an indication that the store needs to be re-authenticated. Click the Re-authenticate option.
Step 3:
You will be redirected to Amazon Seller Central again. Log in and confirm the authorization, just as you did during the initial connection.
Step 4:
After confirming, you will be redirected back to Warehance. Your store will be re-activated and resume syncing automatically.
Re-authenticating does not create a new store. It refreshes the connection on your existing store, preserving all your settings and inventory mappings.